Mushure mekukanganisa kwedenda, musika wekushandisa doro uri kupora zvishoma nezvishoma.Muna 2023, doro repamusoro-soro, kuwedzera, uye crossover anozova mazwi akakosha ekusimudzira indasitiri.
Kuwedzera kweBrewery
Muindasitiri yedoro, kuisirwa mari nekuwedzera kugadzirwa kwemakambani edoro kuri kuenderera mberi.
Kubva 2022, Budweiser Asia Pacific yakazivisa kuti fekitori yedoro ine hunyanzvi hwekugadzira matani zviuru gumi muPutian, Fujian ichaiswa zviri pamutemo kushanda;Chongqing Brewery yakazivisa kuti ichawedzera mari, nekudyara kwese kweanoda kusvika 3 bhiriyoni yuan, kuvaka hwaro hutsva hwekugadzira muFoshan, Guangdong;
Yanjing Beer neTsingtao Brewery yakaburitsa akati wandei ekuvaka fekitori uye mapurojekiti ekugadzirisa;
Chirongwa chekuwedzera cheZhujiang Beer ine mari yakazara ye730 miriyoni yuan iri kusimudzirwa.
Crossover
Sezvo kunwiwa kwemunhu wese pamusika wedoro repamba kunosvika kubhodhoro, makambani edoro anotora dhizaini-track, uye munda weLuozi doro zvakare kuongorora uye kuwedzera kumakambani edoro kune avo emangwana marongero.
Makambani mazhinji edoro apinda mugwara redoro rimwe pashure peimwe.China Resources Beer yave ichibatanidzwa muindasitiri yezvinwiwa kakawanda, uye yakatevedzana yaisa mari muShanxi Fenjiu, Jingzhi Baijiu, neGolden Mbeu Doro;Zhujiang Beer ine chinangwa chekusimudzira kurimwa kwebhizimusi redoro;
Jinxing Boka rakatanga mugwagwa wekushanda kwakasiyana, uye yakakura maindasitiri chimiro che "waini kugadzira + mombe kusimudza + kuvaka dzimba + kupinda doro"......
Kubva padoro kusvika kudoro, chikonzero ndechekuti, kune rumwe rutivi, purofiti yeindasitiri yedoro yakakwira, uye kune rimwe divi, nekuda kwekuwedzera kushoma mumusika wedoro,
Muchidimbu, i "staking enclosure" mushandirapamwe wakatangwa nemakambani edoro muindasitiri yezvinwiwa, uye mamwe makambani edoro anogona kudyara mumakambani edoro mune ramangwana.
Craft doro
Nekuvandudzwa kwehuwandu hwemanwiro evanhu, indasitiri yedoro yachinja kubva pakuwedzera kusvika pakuwedzera kwemhando, uye chikamu chedoro rekugadzira chave chinhu chakakosha mutakuri wevagadziri kuti vasimudzire chimiro chavo chechigadzirwa.Iri zvakare nzira isingadzivisiki yekuti doro rekugadzira rifambe kubva kune niche kuenda kune veruzhinji.Mazuva ano, tsika yekubikirwa kwemhando huru yakatanga kuonekwa.
Budweiser, Tsingtao Brewery, Yanjing nemamwe mapoka edoro atanga kuisa uye kuvaka mitsara yavo yekugadzira doro.Vatengesi nemakambani ekudyira akadai saHema naHaidilao vakapinda mugwara redoro.Muna 2022, doro rekugadzira richafarirwa nemhando dzakasiyana-siyana, uye mhando dzakadai seXuanbo Beer neNew Zero Beer dzichawana mari yakawanda.
Kuwedzera mutengo
Sezvo kukwira kwemitengo yesimba uye mitengo yezvigadzirwa zvinokanganisa mitengo yekugadzira, inflation icharamba ichirova vanobika doro, uye indasitiri yedoro yanga yakatarisana nedutu rekuwedzera kwemitengo.
Muna 2022, makambani makuru edoro anotungamira achave nekuwedzera kuri pachena kweavhareji mutengo weyuniti uye kuwedzera kwemari yepurofiti.Makambani mazhinji anozivikanwa edoro, anosanganisira China Resources Snowflake, Tsingtao, Budweiser, neHeineken, vazivisa kuti vachagadzirisa mitengo yezvinhu zvavo zvedoro.
Nguva yekutumira: Feb-20-2023