Mumakore achangopfuura, kutengesa kwese kwedoro repamba munyika yangu hakuna kuita zvakanaka, asi kutengeswa kwedoro rekugadzira hakuna kuderera asi kwakawedzera.
Craft doro rine mhando iri nani, kuravira kwakapfuma uye pfungwa nyowani iri kuita sarudzo yekunwa kwevanhu vakawanda.
Ndeipi maitiro ekuvandudza doro rekugadzira muna 2022?
Ravira kusimudzira
Doro rehumhizha harina kuenzaniswa nedoro remumaindasitiri nekuda kwekupfuma kwaro, kuravira kwakapfava uye kukosha kwekudya kwepamusoro.
Craft doro rinouya mumhando dzakasiyana siyana.Nekuwedzera kuri kuita kudiwa kwekunwiwa kwakasiyana-siyana, doro rekugadzira senge IPA rine kunhuhwirira kwehoppy, Porter ine mura wakakangwa, charred Stout, uye Pearson ane shungu dzakasimba dzakaonekwa muhuwandu.Bira rekugadzira rine manakiro akasiyana siyana riri kuramba richizivikanwa.
CapitalEkupinda
Kunwiwa kwedoro kuri kuenda kune yakasarudzika uye yepamusoro-soro maitiro ekushandisa, uye nazvo, crafter doro rakaunza mukukura kukuru munyika.
Maererano nehuwandu husina kukwana, mumakore mashanu apfuura, makambani anodarika zviuru zvina munyika yose akadirana muindasitiri yedoro remaoko.Kubva kumhando dzedoro rekutanga rinomiririrwa naMaster Gao neBoxing Cat, kusvika kune mabhureki achiri kusimukira akadai seHop Huaer, Panda Craft, neZebra Craft, doro remaoko rakaunza nguva yebudiriro nekukurumidza.
Ipo mhando dzemhando yepamusoro dziri kuburitsa nzira yekubikisa, misoro mizhinji haina kuita "kukanganisa mutambo".Carlsberg yakadyara mari muBeijing A crafter doro muna 2019, uye Budweiser yakatorawo zvakatevedzana mabhii akati wandei akadai seBoxing Cat neGoose Island., Yuanqi Sango rave mugoveri wechitatu pakukura kwe'Bishan Village'… Kupinda kwemari kuchabatsira bhiza rekubikisa doro kuputsa denderedzwa uye kuwedzera mukurumbira wese.
Personalized kurongedza
Kusvika kwenguva yekubikira mhizha kwakangoitika kusangana nechizvarwa cheZ.Naizvozvo, doro harichagadzirwe sechinwiwa chinopa simba, asi rakashanduka rikava chinwiwa chekushamwaridzana, mutakuri wemweya wekuratidza hunhu uye maitiro.
Kutarisira kune zvinodiwa nemunhu zveGeneration Z, kurongedza kunoita basa rakakosha mukugadzira doro.IBISWorld, sangano renyika yose rokunzvera misika, rakadudza mumushumo, kuti: “Nepo doro remacrafter richikwikwidzana zvikuru mukuwirirana nerunako, kuravira uye mutengo, dzinofanirawo kukwezva kuravidzo dzokunaka kwevatengi kupfurikidza nokumaka, kurongedza uye kushambadza.“
Hapana kudhakwa
Mumaziso ezvinwiwa, doro risina doro rave rakajeka kuderera kwemusika, uye misika iyi ichiri kukura nokukurumidza.
Doro risiri doro rine kunhuwirira kwakasimba kwemumera, uye kunakirwa kwacho kunenge kusingazivikanwe nedoro.Pasi pekugadzirwa kwakanyatsogadzirwa kwechimiro chayo, inogona nguva dzose kunyatsotora nzvimbo inofadza yevatengi, uye inogona kunakidzwa nekunakidzwa kwe "kunwa" pasina kunwa doro.
Green Brewing
Vatengi vedoro vanoda kubhadhara zvakanyanya kudoro rinogadzirwa zvine mwero.Madoro akawanda ekugadzira mabhii anoziva nezvepfungwa yemhando yakagadzikana uye vatanga kusimbisa mweya wavo wakasimba.
Mukuita budiriro yakadzikama, maitiro mazhinji edoro rekugadzira nderokudzikisa kushandiswa kwenzvimbo yechisikigo, sekudzoreredza zviwanikwa zvemvura, kudzoreredza kabhoni dhaimoni panguva yekuvirisa, nezvimwe.
Mumakumi maviri kana matatu emakore apfuura, yakanakisa tsika yedoro tsika yakagadzirwa kutenderera pasirese.Pasi pemaitiro, crafter brands inogona kungotora nzvimbo mumusika kwenguva yakareba kana ichida uye ichienderana nemaitiro uye kugadzirisa zvinoenderana.
Nguva yekutumira: Jun-24-2022